Hill and Knowlton Joins Brandsmart International’s Client Line-Up

CHARLOTTE, September 24, 2007—Brandsmart International has signed the Hill & Knowlton PR Agency as its newest client. Brandsmart International will work with Hill and Knowlton’s Sports and Sponsorship Practice advising Hill and Knowlton’s clients on their NASCAR and other Motorsports Marketing programs. 

"Brandsmart brings extensive Motorsports Marketing, Licensing & Promotional experience, adding to our team's existing strengths in NASCAR, ChampCar, and F1,” said Scott Kirkpatrick, U.S. Director of Sports Marketing.   

Brandsmart’s more than 20 years of experience includes working with such companies as: Philip Morris, Miller Brewing, Hot Wheels, M&M Mars, Pepsi-Cola, InterContinental Hotels Group and Lowes Home Improvement.

Additionally, they have also worked with the following NASCAR teams: Dale Earnhardt Inc, Petty Enterprises, Penske Racing, Roush Racing, Hendrick Motorsports, Joe Gibbs Racing, Richard Childress Racing and Chip Ganassi Racing.  In addition to his work in NASCAR, he has worked with Rahal Letterman Racing, Team Green & Newman-Hass Racing in CART / IRL and Don Prudhomme Racing, Schumacher Racing and John Force Racing in NHRA as well as with Ferrari, Jaguar, Mercedes and Renault in F1. 

Brandsmart International’s headquarters are located in the Charlotte, North Carolina area.